ECHO Colorado / Collateral

These materials were part of a larger, new strategic marketing campaign for ECHO Colorado designed to express the uniqueness and power of the organization’s approach to helping the health world spread knowledge that will lead to better care. We took this idea beyond just the messaging and created a marketing tool that is informative, inspirational and sharable just like ECHO Colorado itself.

A packet of individual cards helps explain the what, why and how of the learning approach ECHO Colorado offers. They are housed in a sleeve that also includes an inspirational reminder poster that organizations and clinics can post in communal staff areas as a reminder for people who have attended an ECHO Colorado presentation and to generate awareness among employees who haven’t.