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Evolution Salon

Marketing Materials

The new campaign we developed for Evolution Salon focused on “Random Acts of Evolution,” with the thought being that something as simple as turning left at a place you normally turn right may expose you to something that may change you, even if it’s just in some small way.

We extended the theme and design into their collateral materials, including their referral card and email, their thank-you card for new clients and their services menu. The idea fit perfectly. Take the referral card, for example, after all, what better way to open a friend up to new experiences than having them give a new stylist a try?